The Science of Taste, Smell, and Love in Valentine’s Day Traditions

Valentine’s Day is a celebration of love, and nothing evokes deep emotions quite like food. The act of sharing a meal has long been a symbol of connection, romance, and sensory delight. Across cultures, flavors and aromas play an essential role in how we express affection, reinforcing the profound link between food, memory, and emotion. But what is the science behind this connection, and why do certain foods become synonymous with romance?

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Celebrating Lunar New Year’s Eve: A Feast of Traditions and Good Fortune