Welcome to the WTSA Newsroom — a global hub for sensory science, wellness, advocacy, cross-modal creativity, and the future of perception.
Our mission is to advance well-being and sensory awareness through interdisciplinary storytelling, research, advocacy, and innovation. We believe that taste and smell are not just biological senses — they are portals to memory, identity, healing, and connection.
We invite submissions from scientists, clinicians, chefs, perfumers, flavorists, technologists, artists, farmers, philosophers, and storytellers who explore the world through the senses.
Beyond the Scroll
From the invention of movable type to the endless cascade of TikToks and Reels, our senses have been battered by abundance. More channels. More inputs. More noise. Each new medium promised enrichment, but each also demanded something in return: our focus.
The Honey Lie We Can’t Stop Telling Ourselves 🐝
From the placebo-driven myth of allergy relief to the widespread issue of honey adulteration (hello, corn syrup and global laundering), this article unpacks how marketing, misinformation, and wishful thinking keep the “health halo” around honey alive.
It’s time to question sweet assumptions. Especially in wellness, food, and functional nutrition spaces—critical thinking matters more than ever.
